UK: Brama Bromley to officially open on 29 May

Posted in News on 5 May, 2023

The 23-room boutique hotel is the last part of the long awaited Bromley Old Town Hall, regeneration project in the UK and will be the first offering of its kind in the area.

Brama, Bromley’s newest and only boutique hotel, has announced it will be welcoming guests from 29 May, just in time for summer.

Bromley Town Hall, Bromley, Kent, UK. Above: Exterior. Top: The Studio

Brama is set to be a home away from home for the modern traveller – whether guests need a place to recharge before exploring the town, or a restful night’s sleep before a big pitch, Brama combines local flair with luxury as you like it. 23 beautifully designed rooms combine convenience and comfort with universal appeal, drawing inspiration from its surroundings to create an experience that welcomes guests into the community.

The new lifestyle hotel is part of the major renovation of Bromley Old Town Hall following its addition to the Heritage at Risk register in 2009, bringing a new lease of life to the much-loved historical building and surrounding area. Steeped in history, the Old Town Hall officially opened in 1907, and has since played host to the wedding of David Bowie, the local seat of government, and even provided shelter in the event of a nuclear fallout during World War II. Its foundations were laid in 1906 and it was extended multiple times before sadly becoming vacant. The re-opening of Bromley Old Town Hall signals a reinvigoration of the building’s spirit and a renewal of its purpose.

From design to delivery, service to sustainability, every detail has been considered in the development of Bromley Old Town Hall, resulting in a space where collaboration and community can come to life. The building’s original breathtaking art deco design still runs throughout; Brama features subtle architectural nods to the era, incorporating modern elements for a comfortable stay.

The design-led hotel is perfectly positioned for locals, visitors and city workers alike, in the heart of Greater London’s most up-and-coming destination – Bromley was recently named the best area of London to live in.* Brama benefits from close proximity to local amenities such as The Glades shopping centre and Bromley South and North train stations, which offer connection to central London within as little as 16 minutes. Bromley is home to its own private business airport, London Biggin Hill, and Gatwick international airport is also less than an hour away.

Above and below: The Studio, Bathroom

Not only home to Brama, Bromley Old Town Hall has been transformed into a new multi-use destination for Bromley, which is its first proof of concept site with a whole ecosystem of amenities. Brama joins flexible workspace by Clockwise and all-day restaurant Dorothy and Marshall, meaning guests can book a desk for their working day or a table for dinner. The space has been designed to enhance interactions, spark inspiration and cultivate a sense of true belonging.

Dorothy and Marshall is located in the courthouse of the former Bromley Old Town Hall, paying homage to the building’s history with beautiful soaring ceilings and windows that bathe the room in natural light. The restaurant celebrates the combination of nourishing, quality fare and great company in the grandest of settings; whilst soaring ceilings and elegant arched windows bathe the room in natural light and add a sense of drama to the dining experience. Guests are invited to enjoy carefully sourced ingredients transformed into high quality cuisine, prepared by a dedicated team of chefs.

Meanwhile, Clockwise enables guests to seamlessly move from bedroom to office. At over 62,000 square feet, with beautifully designed dedicated offices, private desks, meeting rooms, a members’ lounge, café and terrace, Bromley Old Town Hall is Clockwise’s newest flagship and one of its largest to date. All memberships are wrapped up in a simple price without any hidden fees or tricky terms, making it the ideal place to work remotely just outside the city. The return of Bromley Old Town Hall is being driven by Alexandra Livesey, Managing Director of Brama and Chief Operating Officer of Clockwise, with the addition of these amenities contributing to its regeneration and growth. Alexandra says, “Bromley Old Town Hall has such a rich heritage, we discovered amazing architectural details which we’ve worked tirelessly to restore carefully and sensitively while introducing practical modern elements. We wanted to bring the building back to life, position it once again as a space for the community and local area while welcoming guests from further afield to show all that Bromley has to offer. The opening of Brama hotel as part of this mixed use scheme is an exciting addition and there’s nothing else like it in the area.” Brama will officially open on 29 May.

www.bramahotels.com

 

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