Wyndham Hotel Group continues impressive growth in EMEA
Wyndham Hotel Group, the hotel giant with an unmatched global presence of more than 8,100 hotels in 78 countries, has continued to expand its footprint across Europe, the Middle East, Africa and Eurasia (EMEA) with a number of significant openings throughout 2017, bringing the total number of hotels across the region to more than 470. This includes the Company’s first hotels in Kuwait and Bangladesh, as well as new brand launches in Bahrain, Greece, France and Israel, and continued growth in Turkey and Russia.
In addition, a major milestone was the creation of Trademark Collection, the industry’s first soft-branded collection of upper-midscale and above hotels that maintain their independent spirit and individuality. The Trademark Collection was launched with 50 hotels across Germany, Switzerland and Austria.
“We are incredibly proud of our strong growth in 2017 across the region. With a wide footprint of hotels, significant diversity of brands, and robust pipeline in EMEA, we are ready to continue this momentum in 2018,” said Philippe Bijaoui, Chief Development Officer for Wyndham Hotel Group, EMEA.
Key openings throughout 2017 in EMEA included:
- Wyndham Garden Manama (Bahrain) is the largest Wyndham Garden hotel in the world with more than 440 rooms.
- Wyndham Grand Manama (Bahrain) opened in Bahrain Bay’s iconic United Tower, a 50-storey landmark which features a twisting shape and 360-degree unobstructed views of the Kingdom.
- Days Hotel Dhaka (Bangladesh) is Wyndham Hotel Group’s first hotel in the country. Bangladesh is home to many important religious and archaeological sites, as well as a growing destination for medical tourism from South East Asia.
- Days Inn Nice (France) is the first hotel under the Days Inn brand in France, and enjoys a prime location along the famous Cote d’ Azur.
- Super 8 Freiburg (Germany) located near the city centre and the University of Freiburg, marked the continued expansion of the Super 8 brand in Germany.
- The co-located Wyndham Loutraki Poseidon Resort and Ramada Loutraki Poseidon Resort (Greece) opened as part of an extended agreement with Zeus International to develop 20 hotels in Greece, Cyprus, Bulgaria and Romania over the next 10 years.
- Howard Johnson Kolkata and Ramada Darjeeling (India) strengthened Wyndham Hotel Group’s presence in the eastern region of the country.
- Ramada Plaza Chennai (India) is located city centre in one of India’s most important business and technology hubs.
- TRYP by Wyndham Jerusalem Bat Sheva (Israel) is conveniently located in the heart of the city, only a short walk away from famous historical, cultural and religious sites. It is also the first hotel under the TRYP by Wyndham brand in the country.
- Wyndham Garden Astana (Kazakhstan) is the first hotel under the Wyndham Garden brand in Eurasia, further expanding Wyndham Hotel Group’s brand portfolio in the region.
- Ramada Encore Kuwait Downtown (Kuwait) is a contemporary hotel located in the Sharq district, Kuwait City’s financial and business hub, and marks Wyndham Hotel Group’s entry to this important Middle Eastern market.
- TRYP by Wyndham Dubai (United Arab Emirates) has 650 rooms, making it the largest TRYP by Wyndham hotel in the world, and bringing affordable and modern accommodation to the Barsha Heights neighbourhood.