The William Vale in Williamsburg, NYC is a stunning new architectural development that boasts contemporary elegance, with unforgettable features like an elevated park overlooking the skyline, local artwork, and a signature scent to match its allure. Designed by Air Aroma exclusively for the hotel, the signature scent is young, contemporary and fresh. Embracing the hotel’s aesthetics, the scent is reflective of cool white carrara marble with elegant glowing brass details. A contrast of wet marine accord laced with warm resins, dry woods and creamy tonka evoke the sensation of elegant comfort. Using Air Aroma’s advanced cold-air diffusion technology, the bespoke signature scent transmits through the lobby, resulting in an unforgettable sensory experience for guests.