New additions to LAUFEN’s washbasin ranges create flexible solutions for hotel bathrooms of all sizes

Posted in Products on 30 August, 2023

Known for its design-led pieces, LAUFEN has long had a reputation for being a onestop shop for stylish bathroom looks.

Above: LAUFEN KARTELL basin in on-trend Matt Black finish. Top: Kartell LAUFEN basins are available in new 450mm, 800mm and 1000mm widths and in colours including Matt Grey, Matt White and Matt Black.

Nonetheless, the manufacturer is always striving to ensure it has solutions for every bathroom, whether classic or contemporary, large or small. And with this in mind, LAUFEN has added a number of washbasin options to its popular The New Classic, Kartell LAUFEN and Ino ranges.

“Whether it’s a bijou bedroom or a master suite, every room needs a bathroom that is a perfect partner, and which reflects the hotel’s style ethos. And at LAUFEN, we want to be able to offer solutions to meet all requirements,” says LAUFEN Brand Marketing Manager Emma Mottram. “As such, I’m proud to share details of extensions to The New Classic, Kartell LAUFEN and Ino ranges, which will help us provide a beautiful basin to suit all hotel bathrooms.”

The new additions are as follows.

A classic basin for all interiors
As the name suggests, The New Classic takes its inspiration from classical curves but works equally well in both contemporary and traditionally styled hotel bathrooms. Already available in a choice of vanity washbasins and wider bowl versions, The New Classic range now includes a 450 x 310mm bowl, which is compact enough to be used in a double basin configuration, even in relatively small bathrooms (see right).

Same style, different sizes
The Kartell LAUFEN collection combines the flair of Italian brand Kartell with LAUFEN’s expertise to create iconic pieces for the bathroom. To extend its offering, LAUFEN has added three new widths (450mm, 800mm and 1000mm) to the range of basins. This makes them ideal for creating a coherent look across hotel bathrooms for all room types, from compact bedrooms to master suites. They are also available in range of contemporary colours and in on-trend matt finishes, perfect for hotels with more modern schemes, including Matt Grey, Matt White, Gloss Black, Matt Black and Anthracite.

The design possibilities of SaphirKermik
Designed by Toan Nguyen, the Ino range features basins with the thinnest of walls, giving the appearance of floating weightlessly on the wall. The secret to this effect is LAUFEN’s SaphirKeramik, a revolutionary ceramic that is as strong as steel but wafer-thin. Therefore even with small basins, you have a surprising amount of useable washing space, which is ideal when every centimetre counts. Being a ceramic, it is also durable, easy to clean and hygienic, retaining its good looks despite rigorous daily cleaning.

The new Ino double basin further showcases the capabilities of SaphirKermik brilliantly, moulded in one 1400mm-wide piece. It includes an integrated counter with plenty of usable space between the bowls. This makes the Ino double basin a versatile and practical piece for hotel bathrooms, as there is no need to install a separate countertop.


The new Ino double basin also comes in a choice of Matt Black or Matt Grey.

The new basins are all available now.
Stockist: 01530 510007 or

LAUFEN is a premium brand under the ROCA umbrella and one of the world’s leading manufacturers of sanitaryware and bathroom furniture, with a global distribution network. For over 125 years, the LAUFEN brand has been using ceramic, the oldest malleable material known to man, to create innovative sanitary products in state-of-the-art manufacturing plants.

What makes LAUFEN products unique is the combination of emotional Italian design and legendary Swiss precision, resulting in functional and aesthetically pleasing products. Additionally, LAUFEN is fully committed to preserving natural resources and environmentally friendly production.

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