Doubletree By Hilton, Minsk

Posted in Projects on 30 May, 2017

Situated in the very heart of Minsk, with an adjoining exclusive shopping centre, Doubletree By Hilton, Minsk boasts a commanding position on Pobediteley Avenue…

Designed by Alexander James International; the studio’s involvement in the project began in 2012 with completion in December 2016. The design brief was to carry out an initial space planning exercise throughout the building followed by original concept design and FF&E specification with associated material selections. Design inspiration was taken from the Art Deco Era whose links to the machine age blends well with the strong industrial identity of Belarus, overtones of reference to traditional craft motifs helped to personalise the interiors giving them a strong sense of identity.

Close attention was paid to achieving free flowing and guest friendly circulation within the communal areas of the building, additionally the operation of the public areas also had to comply with Hilton Brand Standards.

The Guestroom level plans were reconfigured by AJI to maximise the room count whilst also providing a proportional number of well-planned suites, an important consideration helping to attract traveller interest in Minsk. The hotel boasts a total of 194 Guestrooms all with dark feature walls and soft textures promoting a comfortable and relaxed ambience which is further enhanced by Spa style ensuite bathrooms.

The public areas consist of a warm and inviting entrance lobby and Lobby Café, ‘Beans & Leaves’, which offers excellent quality of food and service, with the cosmopolitan feel of an upscale urban café. The large ‘Harth Restaurant’ has many Art Deco style references, the room is innovative and energising with striking hard finishes and muted upholstery colours, dark woods, champagne bronze metals and black sculpted wall finishes dominate the colour scheme of the dining/bar space.

The main ballroom is a calm, luxurious space with understated detailing, soft colours and a strong patterned carpet reinforcing the overall concept of the hotel interior design scheme.

Decorative lighting was employed throughout the hotel to add style and glamour while functional case goods are rendered beautiful with the appliance of metal detailing reminiscent of the rich Art Deco Era. Natural materials and patterns were applied in a 21st Century way to produce a distinctive design with a strong sense of place.

The Sky Bar on the top floor of the hotel is a ‘go to’ destination, which enjoys panoramic views of the city, a particular request of the client. It has a striking entrance lobby with old gold hexagonal tiles that ‘go on forever’ in the mirrored ceiling creating a sense of grandeur and glamour of a bygone era.

Lead Interior Designer Sarah Brooker of Alexander James International said: “We wanted the hotel to be inspiring, iconic, sophisticated, and exciting, our Client is extremely happy with the result, the design has surpassed his expectation”

The Hotel has now set the aspirational standard for other hotels to follow.