Söl’ring Hof, Sylt
JOI-Design heralds a new era in the luxurious legacy of the Söl’ring Hof, the five-star hotel and two-Michelin-starred restaurant tucked away on Sylt, the remote North Sea island known as ‘The Hamptons of Germany’.
Salty sea air, endless sandy beaches and sounds of waves set the mood for an island hideaway, while strolls along the coastline reveal the vastness of the sea and invite holidaymakers to retreat into a quiet escape from the hustle and bustle of city life. Embodying the charm of an exclusive and private holiday home, the boutique inn Söl’ring Hof draws inspiration from its pristine natural surrounds to create a warm welcome for guests. Another highlight is the hotel’s self-titled restaurant awarded two Michelin stars for chef Jan-Philipp Berner’s imaginative transformation of regional and seasonal ingredients into diverse culinary experiences.
When commissioning JOI-Design to renovate the renowned ‘hotel on the dune’, it was essential to operator Hommage Luxury Hotels Collection that its soul would remain evident to guests. Over several years, numerous loyal guests enthusiastically followed the trajectory of the revitalisation each time they returned ‘home’ to the Söl’ring Hof.
Embarking on a seaside journey
The transformation of the thatched-roof inn shines from the moment of entry. Inside the lobby vestibule is a bespoke, gracefully rounded reception desk whose shell-like glossy finish hints at the shimmering sea in a nod to the natural surrounds. To the left, a free-standing swing beckons guests to enjoy a light-hearted moment of peace after an eventful day at the beach—while also deciding which wine to select from the adjacent refrigerated case.
Culinary and literary delights
The newly designed ‘JP’s Living Room’ is named after the destination’s acclaimed chef. Filled with the easy cosiness of home, the relaxed dining lounge enjoys comfortable upholstered chairs and sofas in natural fabrics and a fireplace where guests can immerse themselves in a holiday read from the curated library or exchange ideas with fellow travellers over a warming drink. Adding nostalgia is a cluster of black and white photos specially selected by the hotel, including images of the Söl’ring farm and garden where regional vegetables are grown for the restaurant. Saturated blue walls emphasise the maritime feel. The high-quality rippled porcelain ‘petals’ of the pendant lights suggest mushroom or oyster gills and, alongside signature porcelain tableware, honour the venue’s Michelin-starred cuisine. The excellent quality in each detail sets every gourmand’s heart aflutter. JP’s Living Room is primarily intended for lunchtime diners; however, it is also used in the evening if the main restaurant needs to expand with additional seating. In order not to lose the space’s cosiness and charm, the upholstered armchairs have height-adjustable seats so they can be used whatever time of day without sacrificing comfort.
Rest well, relax deeply
The calming spa and salon invite guests to chill out in quiet, discreet luxury. The space’s design highlights are its intricately woven lounge chairs and tinted round mirror which enhance the sense of special indulgence and self-care.
Beautiful inside and out
The beauty of Sylt’s dune landscapes is brought into the public lavatories through an elegant wall design made especially made for the hotel.
The journey continues
The Söl’ring Hof’s 15 guest rooms and suites are currently being modernised with an exceptional new design pairing maritime elements with residential comforts ready for or new and returning guests to discover when next visiting their exquisite and highly personal holiday home on Sylt.
Guests wishing to check out the Söl’ring Hof’s transformation thus far are invited to visit the fine-dining restaurant for exquisite cuisine, the sounds of the sea and pure relaxation.
You can find more insights into the fine dining restaurant reimagined last year by JOI-Design via the studio’s website: https://joi-design.com/wp-content/uploads/2022/12/PDF_Soelring-Hof-Sylt_Externer-Newsletter_Winter-Edition-2022.pdf
As a leading European interior design and design studio with more than 35 years of experience in hospitality design, JOI-Design is responsible for more than 500 hotel projects in Germany and abroad. Their focus is on the development of exclusive, design-oriented concepts for the international hotel industry, serviced apartments, and in recent years, design-savvy offices with New Work characteristics as well as concept creation within the cruise ship industry. The creative multidisciplinary teams in the interior design offices in Germany and India comprise experienced interior designers, architects, engineers, graphic designers, artists and product designers who create unique living spaces that respond to the continuously changing needs of our everyday lives and feel relevant for the distinct target markets in our contemporary world.
Excerpt from ongoing projects:
TAJ Lands End Mumbai, India · LUFTHANSA Frankfurt & Munich, Germany · VILVIF Hamburg Hafencity, Germany · ALILA Lansdowne, India · LIVELY Senior Living, Gronau, Germany · MOXY Karlsruhe, Germany· ELBTOWER Hamburg (public areas), Germany · SHERATON & MARRIOTT Frankfurt Airport, Germany · HILTON Munich Airport, Germany · LUFTHANSA Conference Hotel Seeheim, Germany · Bob W. Apartments Cologne, Germany · CITADINES Berlin, Germany · HYDE LabCampus Munich, Germany · NOVOTEL Hamburg, Germany · DORINT Wiesbaden, Germany · STAY KooooK Hamburg, Germany · Romantikhotel JAGDHAUS EIDEN Bad Zwischenahn, Germany · TAJ Hotel & Convention Center Agra, India · SWISS HOLIDAY PARK, Morschach, Switzerland.
Excerpt from completed projects:
AUTOGRAPH Collection by Marriott, Tegernsee, Germany · FRASER SUITES Hamburg, Germany · DER ÖSCHBERGHOF Donaueschingen, Germany · LE MÉRIDIEN Hamburg & Munich, Germany · MARRIOTT Munich, Germany· REICHSHOF Hamburg, Germany · THE RITZ CARLTON Wolfsburg, Germany · JW MARRIOTT Cannes, France · MERCEDES-BENZ Suites London & Singapore · MS EUROPA 2 Cruise Ship Suites · STEIGENBERGER Icon Grandhotel Belvédere Davos, Switzerland · PULLMAN Paris Bercy, France · HILTON Frankfurt Airport, Germany · HYATT PLACE Frankfurt, Germany · MOXY & RESIDENCE INN Frankfurt & Munich, Germany · AC BY MARRIOTT Innsbruck, Austria · HAPIMAG Resort Venice, Italy · LINDNER Resort Mallorca, Spain · GINGER Goa, India · STAY KOOOOK Bern, Switzerland · MOXY Hamburg, Germany · CAPRI BY FRASER Leipzig, Germany · VIVANTA Bangalore, India · COURTYARD by MARRIOTT Baku, Azerbaijan · Il SALOTTO Vineyard Scansano, Italy · OLYMPUS European Headquarter Hamburg, Germany.